The rapid adoption of remote work during the COVID-19 pandemic fundamentally changed business by redefining the concept of the workplace.  Where we work, when we work, what our «status» at work is, has grown much more flexible than before.

The pandemic has changed the relationship between people and their work. Employees have questioned the role their work plays in their personal well-being, leading to waves of resignations in Europe. Companies have to understood that investing in their well-being is a key factor.

Since the Covid crisis, purpose has become a central issue in the workplace. The time when a company’s sole objective was to make a profit has seemingly come to an end. Companies must now also demonstrate their societal value.

There is growing certainty that our digital world is in the early stages of significant change. Today’s efforts to reinvent the internet are driving the creation of immersive digital-only worlds and blurring the boundaries between the digital and physical.